Core Businesses
The group owns four major lines of business under the Royal Shalom corporate umbrella: agency and distribution for brands, trading business, cross-border business and retail. Through engaging in brand-building, marketing, retail and wholesale, import, logistics, distribution, warehouse, and so on, Royal Shalom helps its partners at different levels of the value chain to provide products to the most suitable retailers, wholesalers and direct consumers.
- Wholesale, Retail & Distribution
- Strategic planning in marketing and data analytics
- Warehouse management and logistics
- Retail outlets and distribution network
- E-commerce
- OEM
- Royal Shalom cross-border e-commerce platform
- Major e-commerce platforms in China
- O2O business model in China
- Retail outlets in Hong Kong
- Retail outlets in Macau
Bolstered by its robust business network, long-lasting partnerships and wealth of experience, Royal Shalom has been performing remarkably for its brand partners in the Greater China region. We provide a range of tailor-made solutions, aligning them to meet the unique requirements and products of our clients. The group has consistently performed on its delivery of value-added services for brands, as well as in its wholesale, retail and distribution. Its key strengths include exploring new markets and brand value creation, and the group also provides customized logistics and warehousing solutions via its comprehensive logistics infrastructure and warehouse facilities.
We aim to continue in the expansion of our business blueprint in the Greater China region through an omnichannel retail strategy. Firstly, the group operates an extensive network of retail and distribution outlets for its offline retail arm. Secondly, a diversified investment strategy for products and channels is adopted to support the sustainable and steady growth of the business in the various markets. Finally, the group’s OEM operations and expertise in procurement from overseas can be tapped into and converged with its retail know-how, to provide other players in the pharmaceutical industry with medical, health care products and so on at wholesale.
Royal Shalom’s supply chain has developed at a swift pace, thanks to the strong foundation of the company’s Hong Kong headquarter and the support lent by favourable national policies. Within a relatively short period of time, it has partnered with over 10 trading partners in its cross-border e-commerce operations. Apart from its own e-commerce platform, the group has also embarked on several partnership agreements with renowned listed companies. By developing a robust O2O business model, we can ensure that our products can reach our target audience most effectively, and build up the brand awareness rapidly.
Our insights to the local market, and our incredible marketing and distribution network offer consumers an exciting variety of choices. As we explore the conventional and existing sales channels, we keep up with the pace of the ever-evolving market trends, so we can devise innovative operations that align with the latest consumption patterns. We are committed to creating market demand and boosting sales performance with our partners, and to bridging the gap between our partners and consumers.